Your image cannot be generic.
It must communicate, with authority, clarity and elegance, the place you have achieved.
Do you want to be part of the Signature™ Method and stand out in the market? Sign up for our selection now – only those who are truly committed will be part of the Consultancy.
The Signature™ Method
The Signature™ Method is an exclusive process for leaders, entrepreneurs and professionals who want to dress with confidence – and feel secure in the way they are seen.
In 4 months, your image stops being a point of doubt – and starts communicating, with precision and elegance, exactly who you have become.
DEPOIMENTS
A strategic conversation to understand your moment, identify your visual challenges and present a personalized proposal.
Autonomy to dress with intention and purpose
- Clarity and security in your visual choices
- Functional, sophisticated closet aligned with your routine
- Alignment between essence, presence and perceived image
- Strategic appearance to lead and influence
- Reduction of aesthetic noise and impulsive decisions
The Mentor behind the Signature™ Method
I’m Barbara Lia – image strategist and creator of the Signature™ Method, a process that unites identity, aesthetics and positioning.
Since I was young, fashion has always attracted me. I loved studying brands, fabrics, history and art. Later, this aesthetic sensibility was combined with my degree in Engineering from USP and a postgraduate degree in Management in Ireland – and it was in this encounter between logic and beauty that I discovered my purpose: to transform the image of brilliant people into instruments of clarity, authority and authenticity.
The Mentor behind the Signature™ Method
I’m Barbara Lia – image strategist and creator of the Signature™ Method, a process that unites identity, aesthetics and positioning.
Since I was young, fashion has always attracted me. I loved studying brands, fabrics, history and art. Later, this aesthetic sensibility was combined with my degree in Engineering from USP and a postgraduate degree in Management in Ireland – and it was in this encounter between logic and beauty that I discovered my purpose: to transform the image of brilliant people into instruments of clarity, authority and authenticity.
Why can I guide you with confidence?
Today, after accompanying more than 300 clients around the world, living in 3 countries, visiting more than 20, and lecturing at institutions such as the University of Lisbon, I can say with confidence: your image is a tool of power. And it must match your story.
Combining method and sensitivity, I guide leaders, businesspeople and professionals to dress with the same precision with which they conduct their lives. With clarity. With elegance. With intention.
THE SIGNATURE™ METHOD
- Duration: 4 months
- Format: 10 meetings
Initial Diagnosis
Analysis of style, current image and visual identity.
Complete survey of the aesthetic moment, values, objectives and references to guide the entire consultancy.
Technical Analysis
Personal coloring, visagism and body type.
We decode the natural codes of your beauty to translate its essence into shape, color and visual impact.
Detox and Curation
Review and refinement of your current closet.
We select what communicates power, elegance and coherence with your new image – and eliminate excess.
Capsule Closet
Creating a versatile and strategic base.
Key pieces to make everyday life easier with elegance, reducing visual noise and unnecessary decisions.
Personal Shopper
Strategic purchases with direction and purpose.
Precise purchases that fill gaps, raise the profile and reflect your codes of authority.
Smart Looks
Putting together outfits for different contexts.
From casual to corporate – each look designed to communicate your presence with clarity and intention.
Aesthetic Repositioning
Hair, make-up, accessories and professional photography.
We reveal the most aligned, strong and sophisticated version of you, with images that support your digital presence.
Signature Perfume
Choose your personal olfactory language.
The right fragrance reinforces your identity and marks your presence before and after you speak.
Strategic Follow-Up
Personalized follow-up with adjustments and guidance.
Continuous refinement to ensure that the transformation is consistent, functional and long-lasting.
Being well-dressed is the minimum. Being strategically perceived is your differentiator.
Ready to step into the Signature™ Method and level up for real? Apply now and wait for our careful selection — only the truly committed get in the Consulting.
Outcomes that go beyond
- Complete digital dossier with image strategy
- WhatsApp support for 30 days after the consultancy
- Final consolidation session with personalized guidance
Our work is based on trust
If after the first meeting you don’t feel it’s the right time, you can stop. You receive a complete dossier with all the learnings – clarity that remains.
30 days of post-consultation follow-up for future adjustments and validations.
More social proof and success stories
FAQ
Is it for me, even if I don't understand fashion?
Yes. This process is about you, not trends. You will be guided with clarity and structure.
I've done other consultancies. What's the difference?
The Signature™ Method is a strategic follow-up and repositioning – not a one-off service.
What if I don't want to change radically?
You won’t “change” – you’ll align your image so that it authentically represents who you have become.
Do men do this process?
Yes. The Signature™ Process is for leaders, entrepreneurs and professionals who want to look authoritative and confident – regardless of gender.
Access is highly limited.
Barbara Lia personally accompanies each journey – that’s why only 4 clients are accepted per cycle.
Signature™ Consulting only opens 3 cycles a year. This may be your only window of access.
Access to the Signature™ Method is restricted and carefully selected. If you want to experience this transformation, submit your application and wait for our evaluation.